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At Ascend Sports Group, we help student-athletes turn the discipline, drive, and leadership they’ve built through sport into lasting success in the world of sports business. As the sports industry rapidly evolves — with new deals and roles emerging across media, tech, branding, and more — navigating a career path in an area you're passionate about can feel overwhelming and unclear.

That’s where we come in.

Through our flagship resource, Locker Room to Boardroom, and other athlete-centered, curated tools, we provide clear, actionable, and real-world guidance to help student-athletes lead their next chapter with purpose, strategy, and momentum. From understanding the business of sports to finding your voice in the industry, we exist to make that next step more accessible — turning athletic experience into a true competitive advantage.

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Whether you’re passionate about staying close to the game or making an impact behind the scenes, Ascend Sports is your launchpad into an industry you know, love, and are naturally built for. Our commitment to excellence has enabled us to collaborate with elite athletes, top-tier brands, and prestigious universities, empowering them with the tools and resources to unlock their full potential. By centralizing access, simplifying the process, and empowering the next generation of sports professionals, our mission is simple: to leverage the power of sports for your long-term success.